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Research - Surveys and Polls Main_Index. Section_Index.
   Research - Any honest attempt to study a problems systematically or to add to man's knowledge of a problem may be regarded as research ( Theodorson & Theodorson, Modern Dictionary of Sociology 1969 ).

Published Articles

Center for Human Resource Research [SURVEYS]

The Methodological Issues in WWW surveys by Vasja Vehovar, Zenel Batagelj - Slovenia

The Survey Team, The University of Edinburgh

Questionnaire Design by C.L. Taylor, University of Florida

Published Books

* Answering Questions : Methodology for Determining Cognitive and Communicative Processes in Survey Research  By Norbert Schwarz (Editor), Seymour Sudman (Editor) / Hardcover / Published 1995 

* Designing and Conducting Survey Research : A Comprehensive Guide (Jossey-Bass Public Administration Series) By Louis M. Rea, Richard A. Parker / Hardcover / Published 1997 

* Conducting a Survey by  Brenda McCormack, Liz Hill/ Paperback / Published 1997 

* How to Analyze Survey Data by Arlene Fink / Paperback / Published 1995 

* The Survey Research Handbook  By Pamela Alreck, Robert Settle / Paperback / Published 1995 

* Analyzing Repeated Surveys (Sage University Papers. Quantitative Applications in the Social Sciences, Vol 115) Glenn Firebaugh / Paperback

* Designing Surveys : A Guide to Decisions and Procedures (The Forge Press Series in Research Methods and Statistics) by Ronald Czaja, Johnny Blair / Paperback / Published 1995 

* How to Ask Survey Questions (Survey Kit, Vol 2) Vol 2 By Arlene Fink / Paperback / Published 1995 

* An Introduction to Survey Research, Polling and Data Analysis By Herbert F Weisberg, et al / Hardcover / Published 1996 

* Standardized Survey Interviewing: Mininmizing Interviewer related Error in Surveys By Floyd j. Fowler, Thomas w. Mangione / Paperback / Published 1989 

* Survey Handbook Vol 1: The Survey Kit By Arlene Fink / Hardcover / Published 1995 

* How to Conduct Your Own Survey By Priscilla Salant, Don A. Dillman / Paperback / Published 1994 

* Improving Survey Questions : Design and Evaluation (Applied Social Research Methods, Vol 38) Vol 38 By Floyd J., Jr. Fowler / Hardcover / Published 1995 

* Mail and Internet Surveys: The Taylored Design Method by Don A. Dillman / Hardcover 

* Mail Surveys : Improving the Quality  by Thomas W. Mangione / Hardcover / Published 1995 

* The Psychology of Survey Response by Roger Tourangeau, et al / Hardcover

* The Phantom Respondents: Opinion Surveys and Political Representation by John Brehm / Hardcover / Published 1993

* Questionnaire Design by Paul Hague


Link to Web Sites on Market Research

The Market Research Society
The UK's professional association for those individuals involved in compiling or using social research.


Also See Survey Software  


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